A month ago, the idea that The Visit, a low budget found footage horror movie from M. Night Shyamalan would generate a higher opening weekend than star-studded Black Mass would have seemed absurd. However, The Visit defied expectations in September, as did A Walk In The Woods. On the not so successful end of September, runaway hit War Room could not generate enough momentum to boost the grosses of fellow faith-based films 90 Minutes in Heaven or Captive.
Looking ahead into October, we are starting to see some awards hopefuls (Bridge of Spies, Our Brand Is Crisis), as well as some potential blockbusters (The Martian, The Walk). Last October set a new record with total grosses of $755 million, propelled by the success of Gone Girl, Annabelle, and Fury. While this month may not break that record, it should get awfully close.