Friday Box Office – BRAVE Hits Target with $24.5 Million; ABRAHAM LINCOLN: VAMPIRE HUNTER More of a Miss with $6.3 Million

     June 23, 2012


Thirteen is looking like a lucky number for Pixar. Brave, the studio’s thirteenth release, will keep their perfect streak of number one debuts very much intact. From a Pixar-record of 4,164 locations (67% in 3D) Brave earned an estimated $24.5 million on Friday. That puts the PG-rated feature on track for an opening weekend of almost $70 million – slightly more than Pixar’s last movie, Cars 2, realized on this weekend in 2011. Projections are not quite as sanguine for Abraham Lincoln: Vampire Hunter. Though Fox’s R-rated genre-bender should avoid becoming a Jonah Hex-sized embarrassment, it also looks unlikely that director Timur Bekmambetov’s latest will taste success. From 3,106 locations, Abraham Lincoln: Vampire Hunter earned an estimated $6.3 million on Friday. Projections put the film just under $15 million for the weekend, though I wouldn’t be surprised to see that figure fall further. We’ll have full details tomorrow.

Title Friday Total
1 Brave $24,518,000 $24.5
2 Abraham Lincoln: Vampire Hunter $6,300,000 $6.3
3 Madagascar 3 $6,115,000 $143.4
4 Prometheus $2,900,000 $101.4
5 Rock of Ages $2,515,000 $23.2

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