Friday Box Office: THE BUTLER Shows KICK-ASS 2 the Door; JOBS Biopic Underwhelms

     August 17, 2013


Earlier this week Universal’s Kick-Ass 2 was the clear frontrunner for weekend box office glory but, what a difference a day makes. The R-rated action-sequel earned an estimated $5.8 million from 2,381 locations for second place on Friday, but should fall to third by Sunday. Just as Kick-Ass 2 descended, Lee Daniels’ The Butler was on the rise. With a big assist from co-star Oprah Winfrey, the TWC release claimed a Friday estimate of $8.3 million from 2,933 locations and a new weekend target of $25 million or higher. That would put the prestige pic in the same range as The Help – the Oscar-winner that lit up 2011’s late-summer box office.

Though it would be difficult to tell from the top five chart, Friday’s box office hosted two additional new releases: Jobs and Paranoia.  The biopic starring Ashton Kutcher as Apple co-founder Steve Jobs took in $2.6 million from 2,381 locations and sixth-place on Friday. Paranoia fell flat with just $1.3 million from 2,459 venues. Based on Friday’s estimate, the thriller starring Liam Hemsworth and Harrison Ford will struggle to top $4 million through Sunday.   Check back tomorrow for full details.

 Title Friday  Total
1.  Lee Daniels’ The Butler $8,300,000  $8.3
2.  Kick-Ass 2 $5,800,000  $5.8
3.  We’re the Millers $5,420,000  $57.1
4.  Elysium $3,900,000  $46.2
5.  Planes $3,614,000  $35.5

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